What is SEO?

SEO or Search Engine Optimization is simply a set of activities performed on the website in order to increase the ranking of website and web pages in search engine result. Mostly SEO executives are targeting Google, Yahoo and Bing Search engines.

This tutorial teaches you the basics of SEO and explains you "What is SEO?" in detail.

SEO or Search Engine Optimization is simply a set of activities performed on the website in order to increase the ranking of website and web pages in search engine result. Mostly SEO executives are targeting Google, Yahoo and Bing Search engines. With the help of SEO practices one can increase the ranking of website in search engine and attract more traffic to their website.

SEO is all about increasing the ranking of website in search engines and using the social media website for attracting more visitors to websites. There many ways of performing the SEO activity on the website including on page optimization, off page optimization, social media marketing, guest blogging and so on. The SEO activities greatly affects the ranking of the website and web pages in "neutral" or "un-paid" search engine's search results.

What is SEO?

SEO is a set of activities for increasing the visibility of the website and attract more visitors to the website. This is simple a technique for promoting and enhancing the website visibility in search engines for getting the "neutral" or so called "un-paid" traffic.

• SEO stands for Search Optimization, which is used to enhance search results in search engines such as Google, MSN, Bing, Yahoo and other search engines
• SEO also deals with the Social Marketing and increases the website traffic
• SEO also defines the process for building the website to attain higher ranking
• SEO techniques helps the webmasters to increase the quality and quantity of the visitors
• The SEO is part of Social Media Marketing techniques
• SEO is scientific way of getting the higher ranking in the search results of search engines
• SEO techniques also helps the webmasters to learn how search engine works and how to get more traffic?
• SEO in very simple terms is ways to get more traffic to website in legitimate way.

Types of SEO

There are two types of SEO:

• White Hat SEO - The White Hat SEO is the legitimate way to increase the website ranking and traffic to website. Webmasters should always use the White Hat SEO techniques otherwise search engines will remove your website from search engine index.
   
• Black Hat SEO - This is unethical way of increasing the website raking and getting more traffic to your website. You should never use the Black Hat SEO techniques.

What Search engines finds in your website?

Search engine always tries to find the the best content for the users. So, you should add the best, quality and useful content to your website.

• Content - Content of your website is very important and it should be valuable for the visitors of your website. You should always provide good title and description on your web page.
   
• Performance of website - The performance of the website should be good.
   
• Authority - Get the links from the the Authority websites.
   
• User Experience - The User Experience is also very important and you should make your website easily navigable.

What search engines hates?

Search engines hates the following things:

• Keyword Stuffing - All search engines hates Keyword Stuffing and you should not follow this technique.
   
• Purchased Links - Search engines hates Purchased Links.
   

SEO in a nutshell

• SEO is a set of techniques for increasing the website ranking and web traffic
• There are two types of SEO, White Hat SEO and Black Hat SEO.
• Search engines looks for valuable contents on your website.
• You should make your website for your users keeping search engine optimization techniques in your mind.

Check more tutorials at SEO Tutorials section.